Brief:

To interpret an iconic moment from a culturally significant film, available to purchase as a limited-edition print run. This enhances the audience's connection to world cinema, as how we relate to films is changing due to streaming and franchise agreements. 

Outcome:

Produced an A2-sized poster design without using images, stills or footage from the film. Explored environmentalism in the film industry, inspired originally by the idea of propaganda, but chose a vibrant message embodying the character of The Lorax and what could be lost. Final poster design shown as bus shelter mockup and alternative designs shared below.